Getting Started with Reformation
Reformation is a bold, editorial Shopify theme built for fashion, lifestyle, and apparel stores. It pairs striking full-width visuals with a clean navigation structure, making it a strong choice for brands that lead with imagery and want a high-end look out of the box.
Step 1 — Choose your preset
Reformation ships with five style presets. Pick one before you start customising — switching presets later will reset your colour and font choices.
To choose a preset, go to Online Store → Themes → Customize, then open the Theme settings panel and select Presets at the top.
| Preset | Best for |
|---|---|
| Reformation | Dark, moody tones with bold typography — fashion-forward brands |
| Reinvent | Clean whites and neutrals — modern minimalist stores |
| Sunshine | Warm, bright palette — lifestyle and wellness brands |
| Instance | High contrast, editorial feel — luxury and premium products |
| Glamour | Rich, saturated colours — beauty and cosmetics |
Step 2 — Install and publish
- From your Shopify admin, go to Online Store → Themes.
- Find Reformation in your theme library and click Customize to preview it, or click Actions → Publish to make it your live theme.
- If you’re switching from another theme, Shopify will ask you to confirm — your products, collections, and pages are not affected.
Step 3 — First-time setup checklist
Work through these settings before building out your pages. They apply globally across your entire store.
Go to Online Store → Themes → Customize → Theme settings (bottom-left panel) to find each one.
- Favicon — Upload your brand icon (recommended size: 32 × 32 px). This appears in browser tabs.
- Typography — Choose your heading and body fonts. Reformation is designed to work well with strong, editorial typefaces.
- Colors — Set your primary, secondary, and background colours. These feed into buttons, links, and section backgrounds throughout the theme.
- Buttons — Control the shape and style of your Add to Cart and other call-to-action buttons.
- Animations — Reformation includes scroll-triggered animations. You can adjust or disable them here if you prefer a static layout.
- Currency format — Choose how prices display (e.g. with or without decimals).
- Social media — Add your social profile URLs. These appear in the footer and share buttons.
Getting help
If something isn’t working as expected, open a support ticket at fuelthemes.net/contact. For refund and licensing information, see Refunds.